We love bold early-stage founders, building innovative lifestyle and wellness brands with potential for global reach and market disruption

ABOUT
Love x Money Ventures (formerly Shine Ventures) was created to fund and enable startups, using our marketing and branding expertise to amplify and drive growth.
Through launching and growing multiple successful ventures, Jess Hunichen and Emily Ward know what works and are using that knowledge to accelerate momentum for other founders.
OUR PORTFOLIO
MEET THE FOUNDERS

Jess Hunichen & Emily Ward

Jess Hunichen and Emily Ward are the Co-Founders of the global Talent Management Agency, Shine Talent Group, founded in 2015 with offices in Los Angeles, Toronto and London. Built on the premise of collaboration over competition, Shine has grown a reputation for being an ally to both talent and brands bringing impactful campaigns and creative solutions. 

In 2021 Jess and Emily identified a gap in the body confidence space and founded The BodCon - leading three virtual event conferences focused on sparking conversations around all things body confidence, body positivity and self love. In 2023, The BodCon was sold to Trafilea who will be expanding the brand’s reach and impact on the community. In 2022, after years of developing and perfecting a project management software to support their team of talent managers, Jess and Emily continued their entrepreneurial journey to launch The Thread, a project currently in beta. The first of its kind project management software that was built to support the needs of the talent manager sales cycle, increasing profitability and productivity.

With this success and others to come, in 2023 Jess and Emily launched Love x Money Ventures (formerly Shine Ventures) as a vehicle to share their experience and invest in bold founders with potential for global reach and market disruption.

WHAT WE INVEST IN

STAGE

Pre-seed and seed stage

GEOGRAPHY

Focus on North America startups

VERTICAL

Creator economy, consumer lifestyle and wellness. Love x Money Ventures will release its niche focus annually based on their proprietary trend research.

TEAM

Ambitious founders who are exceptional brand storytellers. Strong social proof and markers of engagement.
PRESS & FEATURES

SEND US YOUR PITCH.

Have a pitch deck? We want to see it. Applicants will be contacted within 5-10 business days.
START

Creator Equity Program

Love x Money has teamed up with Alyssa Arnold of Pearl Influential to create a Creator Equity Program. This offering provides innovative start ups with a direct channel for organic influencer endorsement through targeted seeding programs of vetted social talent and opportunities for further marketing support and fundraising through influencer ambassadors.
For more information and to apply please email CEP@lovexmoney.com
MEET

ALYSSA ARNOLD

Alyssa Arnold brings over 14 years of experience in strategic consulting and investment, specializing in empowering businesses through targeted fundraising and structured growth strategies. As the founder of ATex Energy Consulting and  Wildwood Growth Partners to provide tailored growth strategy blueprints, comprehensive fundraising plans and business development roadmaps, ensuring businesses can pivot and scale effectively.

Alyssa also founded Pearl Influential Capital , an education-first investor community offering fractionalized deal flow through SPVs to make venture investing more accessible to early investors and influencers. Mid-2024 Pearl Influential was acquired by Cherub Technologies, she is now focused on building a scalable SPV model amplified across the Cherub Platform, helping founders raise capital faster. With deep expertise in fundraising, business strategy, and operational efficiency, Alyssa is a trusted partner for female founders and small to mid-sized businesses looking to accelerate growth. She is also an active investor and advisor to over 40 early-stage businesses and serves as COO of Bonjour Fête.

FAQ
Which geographies is love x money VENTURES active?   
What companies does love x money VENTURES invest in / back?  
How can you send aN opportunity to love x money VENTURES?  
CONTACT US

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